Big Data @ Work

Author: Davenport

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Brand: Harvard Business Review Press

ASIN: 1422168166 (IN)

2132.00 INR Unknown

Features

  • “It’s a required reading for managers that need a straightforward, hype-free introduction to big data, a clear and clarifying “signal” in the incredible noise around the confusing and mislabeled term.” — Forbes
  • “The book covers all aspects of the issue, from what big data means, to whom you must hire, to what technologies to follow. It’s surprisingly easy to read, given the topic, and offers good examples to ponder from startups and large firm.” — Globe & Mail
  • “Davenport is a methodologically-sound researcher. His deep interviews and surveys of executives and data scientists set a standard for excellence in an industry where marketing bravado generally supersedes scientific rigor” — Information Management (information-management.com)
  • Jane Griffin, Managing Director Analytics, Deloitte Canada and Americas—
  • Jonathan D. Becher, Chief Marketing Officer, SAP—

Category: N/A (Slug: categories/business-economics/analysis-strategy)

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